The digital advertising landscape is experiencing a significant turmoil. Both Google's AdX platform, which caters to large publishers, and its popular AdSense program for individual websites, are {feeling theimpact of declining ad revenues. This trend is attributed to several causes, including increased competition from platforms, changingconsumer
Ad Exchange Earnings Crater : Publishers Sound Alarm
The digital advertising landscape is rocking as Google AdX revenue has plummeted in recent months. Publishers across various sectors are sounding the alarm, voicing serious worries about the future of their businesses. A cascade of factors, including declining ad spending, cookie restrictions, and a crowded marketplace, are contributing to this dow